Despite HHS movement mandating that hospitals estimate patients' bills early on, the thing is, healthcare's already pretty shoppable.
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Engage Consumers
August 08, 2019
Video: Fitbit's Mission to Make Everyone Healthier
An inside look at how Fitbit's 25 million active devices improve health and wellness across the population health spectrum.
Engage Consumers
July 26, 2019
The World Isn't Waiting for Us
New competitors in healthcare are multiplying and scaling. But what will it take to win?
What the future may hold for four big company names looking to become big names in healthcare.
How did ChenMed go from a single physician practice to 60 clinics in 8 states, all while treating a small population segment?
There's big buzz around consumer behavior driving outcomes. But clinical data doesn't yet align with behavioral data.
Healthcare companies should look to rebuild trust by doubling down on employee communications and fostering engagements that are driven by employees themselves.
Engage Consumers
April 23, 2019
Google’s Healthcare Consumer Strategy
Consumers conduct hundreds of millions of health-related Google searches daily. In the meantime, Google’s industry impact is taking shape.
They Just Have to Persuade People to Like Them
Oliver Wyman research examines whether consumers are using healthcare’s “new front door”, and if not, why not.
Sports fans will paint their faces in the colors of their team mascot. But healthcare consumers don't have the same loyalty.
